6 Arab designers taking part in Arab Fashion week

Abeer Al Otaiba was one of six Arab designers to virtually showcase her latest fashion collection at Arab Fashion Week.
Ramadan collections to shop now

Check out the latest fashions to wear during Ramadan, including a pearlized pleated kaftan designed by Abeer Al Otaiba for SemSem.
How I got my job as…Founder of Middle Eastern Brand SemSem, Abeer Al Otaiba

Emirates Woman Interviewed Abeer Al Oltaiba to learn more about her early life and journey to launching SemSem.
Inside The Home Of Yousef And Abeer Al Otaiba

Get an inside look at Yousef and Abeer Al Otaiba’s home, designed by Los Angeles-based interior designer Joan Behnke.
This Middle Eastern Brand Just Launched Exclusive Designs on Net-a-Porter

SemSem launches several exclusive styles from the Resort 2020 Collection on Net-A-Porter.
SemSem Channels 70’s Glam in the Latest Collection Inspired by a True Fashion Icon

Explore Abeer Al Otaiba’s Resort 2020 collection, inspired by Biana Jagger.
Inspired by Bianca Jagger, SemSem is celebrating powerful women

Abeer Al Otaiba seeks to empower women worldwide through SemSem’s Resort 2020 collection.
Why is Ramadan a Month of Giving and Reflecting

Harper’s Bazaar Arabia Interviewed Abeer Al Otaiba on how she gives back to her community during Ramadan.
Philanthropist Abeer Al Otaiba On Launching Her Charitable Fashion Line

Learn how Abeer Al Otaiba’s long-time dedication to philanthropy led to the founding of SemSem.
SemSem Celebrates Spring-Summer 2019 in Abu Dhabi

Abeer Al Oltaiba hosts a presentation and dinner to celebrate SemSem’s Spring 2019 collection at the Abu Dhabi Edition hotel.