10 Rising Arab Designers Transforming the Global Fashion Scene

One-shoulder draped plissé lamé maxi dress by SemSem, 2024.

According to Vogue Arabia, there’s a new generation of Arab designers who are redefining the future of the fashion industry. Abeer Shoukry-Al Otaiba stands out with her luxury brand, SemSem. Her culturally inspired creations are gaining global recognition, exemplifying the UAE’s growing influence in the fashion industry.

SemSem’s ‘Palm Royale’ Pop-Up at The Colony Hotel in Palm Beach

Photo by Andres de Lara, Vlada Roslyakova in SemSem’s Spring Summer 2024 collection.

Designer Abeer Shoukry-Al Otaiba brings her luxury ready-to-wear brand, SemSem, to The Colony Hotel in Palm Beach, Florida, for a two-day “Palm Royale” inspired fashion event. The pop-up highlights her desire to become involved in the local community, while supporting the Children’s National Hospital through SemSem’s nonprofit partnership.

Palm Beach Pop Up

Abeer Shoukry-Al Otaiba and her SemSem fashion line support causes and stage events to benefit women and children in need.

Abeer Shoukry-Al Otaiba brings the ‘Palm Royale’ collection from her luxury ready-to-wear fashion line, SemSem, to Palm Beach, Florida’s, Colony Hotel. The two-day event supports the Children’s National Hospital System

SemSem: Q&A With Abeer Al Otaiba

Abeer Shoukry-Al Otaiba, founder of luxury fashion house SemSem

KHAMSA magazine sits down with Abeer Al Otaiba, founder of luxury fashion house SemSem, to answer questions about her brand, her experiences and Middle East fashion.

Sem Sem at Arab Fashion Week

SEMSEM Fall 2022 Runway Collection

Abeer Al Otaiba’s luxury clothing brand, SemSem, showcased its Fall 2022 collection at the brand’s runway show during Arab Fashion Week.